Strategic Projects
COMM 388: Design Methods for Business Innovation
This course provided me with a studio-based experience applying design processes and thinking strategies for business innovation. Throughout the course, my team’s project with Soul Bite Food Inc. served as a primary application of our learning. The challenge was to enhance the business’s market presence and address critical issues of brand awareness.
COMM 468: Marketing Applications
This capstone course was served to work independently to create a professional marketing plan for a real corporate client. Nikkei Ramen-Ya was the client I worked with my team where we developed a marketing plan focused on brand awareness and broadening its distribution network.
Marketing Report
